Logotype vs Logomark – What’s the Difference?

In the field of logo design, you will find that most logos consist of lettering, often called a logotype, and a symbol or icon called a logomark. But what Logotype vs Logomark – What are the differences between logotypes and logomarks? Why would you use either and how can you choose between them?

Sourced through Scoop.it from: inkbotdesign.com

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